My approach to creating new brands and new products is visionary and dynamic.
I help clients move from the early conception of a brand or product idea to the
final stages of launch.
To facilitate this process, I bring new concepts and brand names to life visually
– by creating mood boards, packcepts, and visual identities. These can be used
to ‘sell’ concepts internally, and to test them in consumer research.
This process results in a brand with a unique personality. The kind of brand that
can challenge convention, take on the world – and win!